There’s a type of grooming spot Singapore has needed for a while — one that takes the craft seriously without wrapping it in pretension, one where the prices don’t punish you for showing up regularly, and one where a kid or a sixty-year-old is just as welcome as the guy with a Pinterest board full of fade references. Gent’s Den, tucked into One Dusun Residences in the Toa Payoh corridor, is exactly that.

The name says it all: this is a den, not a boutique. The full service menu covers everything from a clean haircut at $20 to a proper Face SPA at $60 that includes steam therapy, blackhead removal, face massage, and cold-air treatment. The beard programme is equally thorough — hot and cold towel shave and sculpting at $20, wash and scrub, colouring. Head oil massage for $15. These aren’t teaser prices with hidden add-ons. What’s listed is what you pay.

What separates Gent’s Den from the crowd isn’t one single thing — it’s the combination. The range of services under one roof, the accessibility of the pricing, the fact that they’ve built in community pricing for kids ($10 daily, no time restrictions) and seniors aged 60 and above (also $10). That’s not a gimmick; that’s a barbershop that understands who actually lives in the neighbourhood.

The fade and skin fade work is sharp — Singapore’s climate demands a clean taper, and the barbers here deliver it consistently. For men who want more than a quick cut, the Face SPA tier is one of the more complete men’s facial offerings you’ll find in this price bracket, anywhere in the city. And if you’re on a tighter schedule, the $12 morning slot (Monday to Wednesday, first 100 customers, before noon) is frankly hard to beat.

Booking is straightforward — online form, preferred time slot, done. Walk-ins are taken where space allows. The location at Jln Dusun is easy enough for most of the north-central belt, and the hours stretch to 9 PM every day, which matters if you work standard office hours and can’t always carve out a lunch break.